December 5, 2019

How Kindness & Integrity Can Grow Your Business

If you have a personal account on a social media network like Facebook, Twitter, or Instagram, you have likely seen one of the viral posts showcasing
November 27, 2019

What You Need to Know about How the Google Local Algorithm Works

It is no secret that audiology businesses depend on local business. While you may occasionally treat a patient from out of town who has an emergency
November 21, 2019

Five Simple Steps for Defining Your Social Media Strategy

By now, you have probably heard about how important social media is to your business and online marketing. This may have motivated you to create social
November 14, 2019

What does Audiology Pre-OTC look like now that OTC hearing aids have hit the market?

As an audiologist, you have probably been aware for some time now that over-the-counter hearing aids were coming. And now, they have hit the market. So
November 7, 2019

How to Handle Stressful Situations at Work

Work can be stressful. This is certainly not news to you. Whether you are an audiologist or another team member at the practice, you are bound
October 24, 2019

Why You Should Use Both Paid SEM and Organic SEO Strategies

All too often, companies rely on only one type of search engine marketing: either paid or organic, but not both. Doing so limits the online reach
October 17, 2019

What Is the Difference between Content and Content Marketing?

You’ve probably heard the common online marketing phrase, “Content is king.” And it’s true – content is an essential part of an effective digital marketing strategy.
October 10, 2019

How to Talk to Your Patients in a Language They Understand

Why are you an audiologist? Part of your answer probably has something to do with a personal interest in the audiology field. And that’s great! We
October 3, 2019

Breaking News! A New Program Offers Improved Hearing Aid Access

If you ask a layperson about the cost of hearing aids, they will likely tell you that they believe hearing aids to be fairly expensive. For
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