July 4, 2019
humor in audiology marketing

How Humor Can Reinvigorate Your Audiology Practice Marketing

In marketing your audiology practice, you have a whole “toolbox,” so to speak. This toolbox is full of marketing tactics and practices that can bring your
June 27, 2019
Google Business Profile

4 Steps to Leverage Your Google Business Profile for More Walk-In Patients

As you probably know by now, the days of Google Plus have ended. If you had a Google Plus page for your business, it has been
June 20, 2019
Person-Centered Hearing Care

The Importance of Person-Centered Hearing Care

In your profession as an audiologist, your greatest priority is ensuring high-quality patient care that leaves patients satisfied and happy. However, in running your practice, you
June 13, 2019
hiring within your audiology practice

A Simple Guide to Hiring Within Your Audiology Practice

We do not need to tell you that hiring the right team is key to the success of your audiology practice. The idea of simply finding
June 6, 2019
hearing aid management

Helping Your Patients Improve Hearing Aid Management

As an audiologist, you deal with hearing aids every day. You are familiar with how they work, how to maintain them, and how to program them.
May 30, 2019
Search Intent and Local Marketing

What Is Search Intent, and How Does It Affect Online Marketing?

In the past, you might have considered your target audience’s demographics when creating marketing campaigns. How old is your ideal new patient? Are your patient demographics
May 16, 2019
Over the counter hearing aids

Will the Availability of Over-The-Counter Hearing Aids Disrupt the Field of Audiology?

Unless you have been living under a rock for the past couple of years, you know that over-the-counter hearing aids will become available in 2020. This
May 9, 2019
Small Business Advertising in 2019

Small Business Advertising Trends: What’s Winning in 2019

As an audiologist, you run your own small business. While audiology and other healthcare fields are a bit different from other types of businesses, the same
May 2, 2019
Counseling Skills in Audiology

The Gap & Necessity of Counseling Skills in Audiology

As an audiologist, you focus on helping people who experience hearing loss and other hearing disorders. For many patients, treatment includes being fitted with a hearing
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